Recent News
PFL and SEN Unite to Celebrate Community Footy
Thu, March 13, 2025 - 10:57 AMThe Perth Football League (PFL) is thrilled to announce its strengthened partnership with the Sports Entertainment Network (SEN), which will amplify the reach and profile of community football across Western Australia. This collaboration underscores a shared commitment to promoting grassroots sport and connecting local footy with broader audiences with SEN becoming the official radio partner of the PFL for 2025. This is an expansion of the successful 2024 partnership that saw the PFL Finals Series
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Perth Football League’s 2025 Business Lunch – Limited Member Club Discounts Available!
Tue, March 11, 2025 - 11:04 AMThe Perth Football League Business Lunch is set to be an unmissable event in 2025, bringing together club representatives, sponsors, and football enthusiasts for an afternoon of networking, entertainment, and insight from sporting and business leaders. Held at Optus Stadium’s River View Room on Friday, 16 May 2025 (12:30 PM – 4:30 PM), the event will feature an exciting lineup of guest speakers, including: Peter Rowsthorn – Acclaimed comedian and actor Caitlin Bassett –
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‘The Real Stakes’ Media Launch Highlights Community Football’s Stand Against Online Sports Gambling Harm
Thu, February 27, 2025 - 6:59 PMThe Perth Football League (PFL), in collaboration with the Adelaide Footy League and the Victorian Amateur Football Association, has officially launched ‘The Real Stakes,’ a groundbreaking initiative aimed at addressing the increasing harm caused by online sports gambling in community football. The program was unveiled Thursday morning (27/2/25) in Perth, with PFL CEO Andrew Dawe, Elevate Strategic Founder & CEO Deane Pieters, and West Coast Eagles player and program ambassador Matt Owies in attendance. While West
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PFL Welcomes New Board Members & Farewells Long-Serving Leaders at 2025 AGM
Wed, February 26, 2025 - 8:25 PMThe Perth Football League's 2025 Annual General Meeting (AGM) saw clubs come together at the Claremont Football Club for an evening of important league updates, leadership transitions, and the presentation of The Real Stakes - the significant initiative in partnership with the VAFA and Adelaide Footy League. New Leadership Elected The AGM included the election of three new board members, with Kye Cherian, Danielle Santoro, and Clay Thomas securing positions. Their appointments mark a fresh
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Beyond the Boundary: 2025 Club Conference
Mon, February 24, 2025 - 12:22 PMAGENDA: Beyond the Boundary 2025 Club Conference Agenda The Perth Football League is excited to present Beyond the Boundary: 2025 Club Conference, a cornerstone event designed to empower our clubs, build stronger communities, and set the foundation for a successful season ahead. Taking place at ECU Mt Lawley, this half-day conference will bring together club leaders (committee members, presidents, coaches), as well as trainers and volunteers for an immersive learning experience that addresses the most
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PFL Excited to be involve in WA Football's new Champion Club Program
Fri, February 21, 2025 - 5:30 PMThe Perth Football League is excited to be involved in WA Football’s new Champion Club Program, an initiative designed to strengthen governance, volunteer management, and operations across community football. Developed over three years, the program provides clubs with a structured framework to meet best-practice standards. It consists of two levels: Foundation Level – Establishes essential governance requirements for club administration. Premiership Level – Recognises clubs demonstrating outstanding governance and operational excellence. Participating clubs will benefit
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Expressions of Interest – PFL State Coaches
Wed, February 12, 2025 - 10:58 AMThe Perth Football League is calling for Expressions of Interest for coaches to lead our representative teams in 2025. This is an incredible opportunity to be part of elite-level amateur football and guide some of the league’s best players on the state stage. Following last year’s historic men’s victory, the PFL will again take on the Victorian Amateur Football Association in Melbourne on Saturday, 12th July, with both a Men’s and Women’s match. The
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Perth Football League Announces Strategic Partnership with Business News
Tue, February 11, 2025 - 9:00 AMThe Perth Football League (PFL) is excited to announce a new strategic media partnership with Business News that will span the next two years. This collaboration will see Business News supporting the league's key events as the Official Business and Events Newspaper, strengthening community ties, and amplifying the reach of local Australian rules football with the Perth business community. As part of this partnership, an exciting new event is in the works and will be
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The Perth Football League leads the way with investment into AI Camera Technology
Wed, February 5, 2025 - 9:54 AMThe Perth Football League (PFL) is proud to announce a groundbreaking investment in sports technology with the rollout of AI-powered Hudl cameras to every member club. This initiative underscores the PFL’s commitment to being the premier community football competition and a leader in adopting innovative solutions to benefit our players, clubs, and the wider football community. Each club will receive a Hudl camera, enabling the filming of every PFL game across the 2025 and
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Welcoming Tony Walton: PFL’s New Competition Integrity Officer
Thu, January 30, 2025 - 3:40 PMThe Perth Football League (PFL) is excited to welcome Tony Walton as our new Competition Integrity Officer. Tony joins us with an extensive background in compliance, investigation, and stakeholder engagement, bringing a wealth of expertise to this crucial role. Tony has spent over 29 years working in law enforcement and compliance, including senior investigative leadership roles with the WA Police Force and Racing and Wagering WA. His career has been defined by his dedication
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